Website.
The website is one of the main pillars of this initiative, serving both as an online exhibition space for the artworks, as well as the platform for informing the general public on political corruption, various educational workshops and other initiatives that stem from the original concept.
linebreak We wanted to provide the artworks with a nice, virtual exhibition space, allowing each artwork to speak for itself, while at the same time creating a solid foundation to further develop in the future.
Branding.
Applications - Felonies.
Educating and raising awareness about the many shapes and forms that political corruption comes disguised as are key objectives of PFC’s ethos.
linebreak During the creative process of PFC’s branding and visual cues we realized that the various felonies that embody some of the most common types of political corruption are – in a rather obscure way – achievements, badges, trophies that corrupt politicians have attained. Furthermore, while researching the scandals and stories behind different corrupt politicians, we discovered each felony was arguably a universe of its own, something that bears a particular resemblance to the extensive meaning given to coats of arms and heraldic badges. The rest happened quite spontaneously, resulting in this set of heraldic felonies, a didactic toolset that helps to illustrate just how serious are some of the crimes these politicians have been convicted of.
The set of heraldic felonies has proven to be very flexible for being implemented on multiple contexts.
linebreak These wine bottles, are educational and cheeky collectables that bring people closer the various felonies that embody political corruption. Fancy a glass of forgery? Let’s toast with some fraud!
Querida Corrupción: Exhibition.
The first art exhibition of the PFC initiative became the first branding implementation. The exhibition required posters, digital and printed invitations as well as signage for the actual exhibition space.
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