New Europe Film Sales
Sweat
Official movie poster
“Sweat” is part of the Cannes 2020 Official Selection, and recounts three days in the life of fitness influencer Sylwia Zając, whose presence on social media has made her a celebrity. Although she has hundreds of thousands of followers, is surrounded by loyal employees and admired by acquaintances, she is looking for true intimacy.
The Film Agency handled the film’s marketing strategy and invited us to look after the creation of the official poster, from concept development through to direction and execution.
Client
New Europe Film Sales
Agency
Production Company
Binalogue
Our Role
Concept, Art direction & Design
Process.
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