MTV DAY

Broadcast campaign

MTV DAY was one of MTV WEEK’s events featuring a massive outdoor concert at La Puerta de Alcalá attended by 50,000+ people and headlining top Spanish artists among who was the seminal Fangoria.

MTV approached us to art direct, design, and animate as well as develop part of the concept for this year’s MTV DAY broadcast, outdoor and print campaign.

Here’s the Official TV promo for MTV DAY.

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Production company

MTV Networks

Executive producer

Raúl Quintana

Our role

Motion design concept, Art direction, Design & Animation

Credits

Design concept

Raúl Quintana & Mariano Amiune

Music

Darko Saric 'Joyful Sounds'

Live action courtesy of

MTV Networks

Behance

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MTV Day

Graphics Package

Graphics package developed for the live international broadcast of the concert.
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MTV Week/Day

Montage

Montage of the various pieces developed for the broadcast campaign.
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