This year’s Berlinale hosted the premiere of ALOYS, where it won the FRIPESCI prize at the festival’s Panorama Section. ALOYS is the debut feature of writer-director-editor Tobias Nölle, who gained recognition in 2008 for the short film “Rene”, which won the Golden Leopard for Best Swiss short in Locarno.
Spinning a noir-like tale of mystery and private eyes, ALOYS centers on a lonely private investigator after he is contacted by a mysterious woman who pulls him into a mind game known as “telephone walking.” Fascinated by her voice, Aloys discovers an imaginary universe that allows him to break out of his isolation.
The Film Agency was involved in the film’s marketing strategy and invited us to look after the creation of the ALOYS official poster, from concept development through to direction and execution.
‘This movie represents filmmaking with its thinking cap on, and its use of techniques is almost clinical in its brilliance’, said Twitchfilm while Cineuropa wrote ‘A mysterious and powerful film that works as an antidote against banality’.
The Film Agency
Concept, Art direction & Design