2018 sees the 15th edition of 'Muestra SYFY', a movie festival hosted by SYFY for fantasy, horror, animation and sci-fi movie lovers alike. Muestra SYFY takes place in one of Madrid's most iconic landmarks - the 'Palacio de la Prensa' theater -, right smack in the city centre and during 4 days delivers a hearty dose of killer cult films across three screening rooms where anything from chanting to cosplay is allowed… and sought after.

NBCUniversal approached us to co-conceptualize, direct and produce the entire expectation and launch campaign for this year's edition of Muestra SYFY.