Binalogue » binalogue

Moto GP 2012 World Championship

binalogue — Sun, 04 Dec 2011 16:35:10 +0000

In 2012, Mediaset Spain will broadcast the 2012 Moto GP World Championship and to launch its expectation campaign we were approached the direct and create this teaser in its entirety.

Shine a light on depression

binalogue — Wed, 30 Nov 2011 16:36:01 +0000

We were invited to participate in this consumer awareness campaign to help address stigma surrounding depression. Alongside a dedicated online hub, forums, high-profile celebrity ambassadors and a national PR drive, our contribution consisted of an interactive piece where users could ‘shine a light’ on depression by adding their light and sharing their stories on the topic. Each light then became part of a 3D lightscape that people could explore for inspiration.

Mercedes Benz GLK – All under control

binalogue — Tue, 15 Nov 2011 16:35:43 +0000

We were invited to participate in this viral created as part of the Mecedes Benz GLK’s campaign “Todo bajo control” (which translates “All under control”). The format is a you tube channel takeover where a story that starts in an ordinary way takes an unpredictable turn providing a very fun, intense and unique user experience.

Check it out and watch out for the tornado!

MTV Bankia

binalogue — Fri, 28 Oct 2011 10:39:18 +0000

We were approached by MTV Networks to art direct, design and develop this website for a competition where they in partnership with Bankia ask upcoming designers to create the new MTV/Bankia credit card. 1st prize us a one year design master course at one of Spain’s most prestigious design academies – IED Madrid.

Apart from the basic information about the competition such as terms, prizes and the required materials you need to get started with the design process, the site also features a voting and moderation system and integration with various social networks to promote competition entries.

LBS

binalogue — Fri, 14 Oct 2011 09:36:52 +0000

We were approached by our Swedish friends at Rekyl Reklambyrå to conceptualize, art direct, design and develop the 2011 brochure cover for digital media high school LBS located in the south of Sweden. They wanted a youthful and fresh look while incorporating icons associated with the various areas of digital media.

SMPS

binalogue — Sat, 23 Jul 2011 17:28:10 +0000

San Miguel Primavera Sound Mag was an MTV show about everything related to the seminal indie festival Primavera Sound. Its cult following, its international profile, its behind the scenes, and of course, its music and artists.

We were approached by MTV Networks to create (from concept development all the way through to final execution) this extensive graphics package comprised of a wide range of pieces which served all types of purposes throughout the show.

The main concept behind the package was to create a moving magazine, characterized by the stylistic diversity typically found in a magazine. From bold typography and sharp animations through to 3d and smooth movements there’s a mix of many different treatments and aesthetics all combined to present fantastic content and artists.

Make sure you check out Cifras que Cantan and Consejos – the other segments we created for the San Miguel Primavera Sound Mag.

Movida Corona 2011

binalogue — Fri, 22 Jul 2011 11:54:15 +0000

For the fourth year in a row, we conceptualised, directed and developed a set of visuals to be mixed live throughout the European tour of parties – hosted in Moscow, Zurich, Istanbul, Dubai, London, Oslo, and Madrid among others – for the Movida Corona DJ Tournament.

SMPS – Consejos

binalogue — Fri, 08 Jul 2011 16:50:45 +0000

Besides being approached by MTV to develop the graphics package/identity of the San Miguel Primavera Sound Mag show for MTV, we were also asked to work on part of the actual content for the show.

This section was called “Consejos” (“Tips”) and went about providing a series of tips or “do’s” for having a better experience during and after the Primavera Sound festival.

Make sure you check out Cifras que Cantan – the other segment we created for the San Miguel Primavera Sound Mag.

SMPS – Consejos

binalogue — Fri, 08 Jul 2011 15:34:09 +0000

Besides being approached by MTV to develop the graphics package/identity of the San Miguel Primavera Sound Mag show for MTV, we were also asked to work on part of the actual content for the show.

This section was called “Consejos” (“Tips”) and went about providing a series of tips or “do’s” for having a better experience during and after the Primavera Sound festival.

Make sure you check out Cifras que Cantan – the other segment we created for the San Miguel Primavera Sound Mag.

SMPS – Consejos

binalogue — Fri, 08 Jul 2011 14:34:11 +0000

Besides being approached by MTV to develop the graphics package/identity of the San Miguel Primavera Sound Mag show for MTV, we were also asked to work on part of the actual content for the show.

This section was called “Consejos” (“Tips”) and went about providing a series of tips or “do’s” for having a better experience during and after the Primavera Sound festival.

Make sure you check out Cifras que Cantan – the other segment we created for the San Miguel Primavera Sound Mag.